The JanuEnglish version has matching "!" in both the text message and its alert icon the FebruEnglish version has no "!" in the text message and non-matching "!" in its alert icon the FebruPolish version and the February 2016 French version each have no "!" in the text message but would-be-matching "!" in its alert icon. The versions of this short differ from each other slightly. The animation primarily focuses on Twilight Sparkle. It is the first to be published by the My Little Pony: Equestria Girls Official YouTube channel, in English on both Januand February 11, 2016, in French on February 19, 2016, in European Spanish on February 25, 2016, and in Portuguese on February 26, 2016, the second to be published by the My Little Pony: Equestria Girls Polska YouTube channel, in Polish on February 9, 2016, the second to be published by the My Little Pony Facebook page, in English on February 11, 2016, the third to be published by the My Little Pony Official YouTube channel, in French on February 18, 2016, and the second to be published overall. Part of the first Mini series of digital shorts released as a tie-in to My Little Pony Equestria Girls Minis. Quotes 2015 version Pinkie Pie: Gotta get ready, gotta get ready! Where is it? Where is it?! Where is it?! Pinkie Pie: Found it! February 2016 version Pinkie Pie: Oh! Pinkie Pie: She looks for and eventually finds a rubber chicken, which has the same appearance both as Boneless and as the unidentified rubber chickens from Dragonshy, Baby Cakes, Pinkie Pride, and Castle Creator. Pinkie Pie must prepare for her slumber party. Regarding the 2015 version, Andrea Libman stated on Twitter that she did not provide Pinkie Pie's voice in the short. The 2015 and February 2016 versions of this short differ from each other. The animation primarily focuses on Pinkie Pie. It is at least previewed in a Hasbro website image, dated November 23, 2015, the first to be published by the Smyths Toys Superstores YouTube channel, in English on December 14, 2015, the first to be published by the My Little Pony Facebook page, in English on February 3, 2016, the second to be published by the My Little Pony: Equestria Girls Official YouTube channel, in English on February 11, 2016, in French on February 19, 2016, in European Spanish on February 25, 2016, in Portuguese on February 26, 2016, and in Latin American Spanish on April 14, 2016, the first to be published by the My Little Pony Official YouTube channel, in French on February 18, 2016, the third to be published on My Little Pony: Equestria Girls Polska YouTube channel, in Polish on March 4, 2016, and the first to be published overall. The <3 My Little Pony series is set to be released in winter 2015.Part of the first Mini series of digital shorts released as a tie-in to My Little Pony Equestria Girls Minis. “From the quality of the fabrics, to the type of closure used, to the crafting style, they’re designed the same way high fashion is designed with really strong attention of detail.” “The entire look and feel of the packaging makes it clear this is not a child’s toy,” she said. Though Hasbro hasn’t yet announced pricing, the vinyl dolls in the series will sell for “the low three figures,” said Roth. While My Little Pony toys aimed at children retail between $5 and $20, <3 My Little Pony is designed specifically to cash in on the adult Brony phenomenon. See also: The Sadistic Economics of Comic-Con's Exclusive Toys For example, even after Hasbro’s “Fried Chicken Pinkie Pie” retailed for $50 at July’s Comic-Con International: San Diego 2015, its resale value climbing to double the price on eBay. It helps that toys for grown-ups, like comic convention exclusives, go for much more money. In 2014 Hasbro reported a stronger-than-expected 21% revenue climb in the toys for girls sector, credited almost entirely to My Little Pony’s success. “Others are people new to the brand who like the positive message and what it stands for.” “Some collectors buy toys that remind them of their childhoods,” Roth said.
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